Milk Mantra to come to Odisha; Will pose a big challenge to OMFED
Bhubaneswar- Cuttack- Puri, INVESTMENTS and INVESTMENT PLANS, Khordha, Milk November 3rd. 2010, 1:03amFollowing is an excerpt from a report in Economic Times.
Mumbai Angels, an angel investment network, will invest in Kolkata-based milk packaging and distributing company Milk Mantra . The company, which is the latest in the agri sector to catch attention of investors, has already received early stage funding from Avishkar and an angel investor based in the UK.
“The company is planning to introduce fresh milk in cartons for the first time in India. It is a huge opportunity for a market like India where fresh milk is available only in plastic covers, which are not always hygienic.
… “Our aim is to offer direct to home service of fresh milk packed in a more hygienic manner. We have tied up with about 50,000 farmers in Orissa to procure milk. We expect to start business this year and in the initial phase it will be available in Kolkata and Bhubaneswar,” he said.
November 3rd, 2010 at 2:52 am
Milk packaged in cartons is available in India since a long by Amul.
November 6th, 2010 at 6:51 am
Much needed competition for Orissa. Good for us. Some local players like Kamadhenu have failed to dent OMFED’s market…lets wait and watch what Milk Mantra does.
November 6th, 2010 at 10:07 am
is it possible to put its service main centre on kbk region or on western orissA??
November 6th, 2010 at 3:09 pm
It is a private company. One may approach them with incentives.